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LiveWorks was briefed through an external agency to Samsung to provide Samsung Note 8 Brand Experts. Selected Brand Ambassadors went through an extensive training program and as a result delivered an amazing job on the Note 8 release across NSW, VIC, QLD, SA and WA from September 2017 to July 2018. Brand Experts were placed in stores to complete a soft close sale and assist the store sales team to close the sale for Samsung.
Objective:
Samsung new product launches have more buzz and traffic in retail than ever before. Brand Experts were therefore hired to create a buzz in the marketplace.
Solution:
LiveWorks Brand Experts disrupted and executed best practice in one move with a Brand Expert program for 7 weeks. All sales were measured by weekly KPIs.
Success:
Our highly trained Brand Experts delivered a 20% sales increase compared to the previous weeks.